Position title
Demand Operations Producer
Description

The EMEA (Europe, Middle East, Africa, Latin America) Demand Operations Producer, based in Costa Rica, is responsible for EMEA-specific marketing campaign builds and needs - including emails, landing pages, Pathfactory journeys, and Salesforce Campaign QA, with the objective of delivering increased efficiency, volume, and quality of EMEA deliverables over time.

We’re looking for a detail-oriented producer, who is both curious and a quick learner, to partner with both the EMEA and Demand Operations of Excellence (DOPE) team to ensure that campaigns are executed as best-in-class experiences from both our prospects/ customer, and internal stakeholder point of view.

If you’re a passionate and detail-oriented digital-savvy builder, with a “can do” attitude, and love rolling up your sleeves and learning new things, we would love to speak to you. Day-in and day-out, you will be delivering a high volume of flawlessly executed campaigns under strict deadlines, so a “I can handle it and will get it done beautifully” work ethic and mindset is critical.

Responsibilities

Partner with EMEA Demand Hub and Email/ MarTech teams to deliver components of marketing campaign bill of materials (BOMs):

●        End-to-end production/ QA of best-in-class emails built from WYSIWYG templates using Knak and Marketo, including list pull(s), HTML email build, sending proofs, AB testing, scheduling, final send, &amp, reporting

●        End-to-end production/ QA of best-in-class content experiences using Marketo and Hushly

●        End-to-end production/ QA of best-in-class content journey nurtures using templates in Pathfactory

●        End-to-end Marketo Program/ Salesforce (SFDC) Campaign Activity production/ QA

●        QA processes including testing links on landing pages and emails, catching typos, form sync, and attribution

●        Ensure project status and updates are kept up to date in Workfront and communicated to stakeholders

●        Partner with our localization team to ensure global translations of emails, landing pages and assets are accurate

●        Assist in building webinar and registration programs using Splash, ON24, and Zoom

●        Special projects as needed

 

Qualifications

●        Fluent English speaking and writing, Portuguese and/or Spanish a plus

●        Detail-oriented/ perfectionist mindset is critical

●        A university degree

●        2+ years of marketing experience in a B2B setting - Marketo, Salesforce, Workfront, Knak,

●        Pathfactory, and Hushly experience a plus

●        Ability to edit basic CSS/HTML

●        WYSIWYG experience in email and/or landing page creation

●        Email build/ deploy experience, including a basic understanding of email deliverability, best

●        practices, and QA

●        Experience with A/B testing

●        Experience building welcome, drip, and nurture campaigns preferred

●        Landing page build and/ or Pathfactory experience a plus

●        Understanding of basic email marketing and lead generation KPIs

●        Ability to thrive in a fast-paced environment; comfort with ambiguity and shifting priorities

●        Interest in our industry and its evolution; interest in solving problems and improving processes

Employment Type
Full-time
Beginning of employment
Immediate
Duration of employment
Permanent
Industry
Cybersecurity
Job Location
Remote work from: Costa Rica
Date posted
September 20, 2022
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Position: Demand Operations Producer

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